Some impressions from our hybrid real-AI shoot for the Mastercard UEFA Champions League campaign. Photography by Luca Homolka, AI backgrounds created by our AI artist Caspar Jade. Football is more than just a game - it’s a feeling, a way of life.
It’s about passion, community, and unforgettable memories: your first time in a stadium, the energy of match day, or the ritual of setting up for a watch party with friends. It’s the fans who turn football into what it truly is - excitement, fair play, and togetherness.
CREDITS: EXECUTIVE PRODUCERGregor Möllers; Dimitri Hempel
SENIOR PRODUCERYana Isabelle Maier
FIRST ADAlex Schimpke
SET-MANAGERThomas Erhardts
PRODUCTION ASSISTANTSGreta Wolf, Elisa Schaller, Ninh Thuy Nguyen
PHOTOGRAPHERLuca Homolka
PHOTOASSISTANT & DIGIStefan Höferlein
AI ARTISTCaspar Jade
ART DIRECTORDor Keren
SET DRESSERDaniel Plashues
LIGHT ASSISTANTKwame Boama, Maria Montilla, Robert Samplawski
HAIR & MAKE UPNadin Wagner
HAIR & MAKE UP ASSISTANTKieu Anh Duong
STYLING MAINMarianka Benesch
STYLING ASSISTANTMareike Bay STYLING ASSISTANTFirat Baruc AI-
DRIVERBassam Ibrahim, Henryk Cielinski
POST PRODUCTIONMarius Wilkens-Zimmermann
CATERINGDonatas
LOCATIONLudwig Kameraverleih GmbH
MAIN CASTPaula Fischer; Hüseyin Sezgin; Ida Luise Heinrich; Matilda Tietze-Kölling; Birkan Garip; Linus Müller; Gabriela Kühl SECONDARY CASTAbel Akpti; Lars Henning Hansen; Peter Trzka; Erika Ferrando; Paula Batista
Discover more about our AI Artist Caspar Jade and see a curated selection of his latest AI-driven works.