DIRECTOR: Christoph SzuleckiYEAR: 2025 CLIENT: Snipes
For Snipes and Adidas, this one was about more than just speed: with the Adizero at the center, we created a campaign that celebrates the fusion of performance and streetwear. What once lived on the track is now a staple of urban style. Together with our director Christoph Szulecki, we brought that shift to life – fast, raw, and to the point.
CREDITS: DIRECTOR VIDEOChristoph Szulecki
DOPAdam Graf
CREATIVE DIRECTORJohann Steer
EXECUTIVE PRODUCERMaxim Rosenbauer
PRODUCERSelina Kaiser
PRODUCTION COORDINATOR / ALSophia Schneider
FIRST ADAlex Schimpke
PRODUCTION ASSISTANTSGreta Wolf, Elisa Schaller
FIRST ACYannick Hasse
SECOND ACLaurin Giogoli
GAFFEIvarr Jacobsen
ELECTRICIANCarl Seifert
HELPING HAND & DITMoritz Mauch
HELPING HANDDan Salzer
GRIPFlorian Sanitz
PHOTOGRAPHERCäsar Schemmrich
FIRST ASSIST CAMERA & DIGILeo Wild
SET DESIGNERSusan Peter
SET DESIGN ASSISTDario Leo Köhn
HAIR & MAKE UPAurelia Braga De Matos
HAIR & MAKE UP ASSISTANTSamantha Pottmaier
STYLINGLina Sahl
STYLING ASSISTANTFatos Veseli
RUNNERRichard Bellviure
EDITORJustin Bässler
GRADINGAlexander Birzele
CATERINGTwo Fingers
LOCATIONCutbusser, Kiez Kiosk
CASTMerdan Karatas, Alexander Mackenzie, Can Avci, Stella Adler, Betina Margarita Christen, Matthias Josue von Radecki, Natalia Daouda, Pascoal Marcos
EXTRASOzan Avci, Ninh Thủy Nguyen, Mia Özdemir, Yaron Aleja, Kerem Topuz, Nasha Gorelik
Discover more about our director Christoph Szulecki and see a curated selection of his latest works.